Call for Sites Promotion for Landowners and Developers

Own land with development potential? Cedar Planning helps landowners, promoters and developers respond to Call for Sites consultations and put forward land for future housing, employment, commercial or mixed-use allocation.

This is the central hub for our Call for Sites support across England — connecting landowners to the right local opportunity, preparing robust site submissions, and helping position land before emerging Local Plans.

Land
Opportunity Initial site review available

Call for Sites

A Call for Sites can be the first step towards future land allocation.

Local planning authorities use Call for Sites exercises to identify land that may be suitable for future development. Submitting a site does not guarantee allocation, but it can place land on the Council's radar and help establish its potential as part of the Local Plan process.

Cedar Planning prepares clear, planning-led Call for Sites submissions that explain why land should be considered suitable, available and achievable for development.

Best suited to:

Landowners, farmers, developers, promoters, commercial landholders, family estates, businesses with surplus land, and land that may have future development potential.

Site Potential

What makes land worth promoting?

Edge of settlement land Sites adjoining or close to existing villages, towns or urban boundaries may have strategic potential.
Good access opportunities Land with realistic access, visibility, highway connections or scope for improvement may be stronger.
Limited technical constraints Flood risk, heritage, ecology, landscape and infrastructure constraints need to be understood early.
Clear ownership and availability Councils need to understand whether land is genuinely available and deliverable within the plan period.
Housing or employment need Sites may be stronger where they align with local housing need, employment demand or settlement growth strategy.
Strong planning narrative A good submission explains why the site is logical, sustainable and capable of being delivered.

How We Help

Call for Sites support from Chartered Town Planners

Initial Site Appraisal

We review the site, settlement context, access, constraints and local plan position before advising whether a submission is worthwhile.

Planning Strategy

We identify the likely planning argument, potential development type, risks, evidence gaps and promotion route.

Call for Sites Submission

We prepare and submit a robust written representation supported by a clear planning case and site information.

Constraint Review

We consider flood risk, heritage, ecology, highways, landscape, Green Belt and infrastructure issues at an early stage.

Local Plan Monitoring

We can monitor emerging Local Plan stages and advise when further representations or promotion may be required.

Promotion Narrative

We help present the land as a logical, sustainable and deliverable option for future growth.

Process

How our Call for Sites process works

1

Send the Site

Send us the address, site plan, ownership details and any relevant background.

2

Initial Review

We assess planning policy, settlement context and key constraints.

3

Strategy

We advise on the development potential and best promotion angle.

4

Submission

We prepare the Call for Sites response or Local Plan representation.

5

Next Steps

We advise on monitoring, further evidence or future representations.

Why Cedar Planning?

Strategic, policy-led land promotion advice.

Cedar Planning provides honest, commercially aware planning advice for landowners and developers. We do not simply fill in a form — we help identify the planning story behind the site and how it may fit within an emerging Local Plan strategy.

Useful for early-stage land value creation

A Call for Sites submission can be a low-cost first step in testing whether land has future development potential before committing to more detailed technical work.

FAQs

Call for Sites FAQs

What is a Call for Sites?

A Call for Sites is a process used by local planning authorities to identify land that may be suitable for future development through a Local Plan.

Does submitting land guarantee planning permission?

No. A Call for Sites submission does not guarantee allocation or planning permission, but it can help land be considered as part of future growth options.

What types of land can be submitted?

Land may be submitted for housing, employment, commercial, mixed-use, community or other forms of development, depending on the local authority process.

Do I need technical reports?

Not always at the initial stage. However, early consideration of flood risk, access, ecology, heritage and landscape constraints can make a submission more credible.

Can you review my land before I submit it?

Yes. We can provide an initial site review and advise whether a Call for Sites submission appears worthwhile.

Have land with possible development potential?

Send us the site address, plan or location details and we can review whether a Call for Sites submission may be worthwhile.